Case study

Vimby

Vimby is a creative agency that specializes in video production and digital marketing.

Professional
Service

B2B Marketing
Strategy

Lead
Generation

Specifics

Target Audience

They work with clients from a range of industries, including automotive, fashion, entertainment, and technology.

Service Offering

Their services include creative concepting, video production, social media content, influencer marketing, experiential marketing, and more.

Key Metrics

4-month Campaign Results

93%

Show Rate

67%

Open Rate

Conversion Rate

Booked Calls

Warm Leads

Challenges

Vimby faced challenges in generating new leads and expanding their client base. They struggled to effectively communicate their unique value proposition and differentiate themselves from competitors.

Solutions & Results

MintLeads helped Vimby revise their messaging and develop a more targeted lead nurturing process. This included implementing a lead scoring system to prioritize the most promising leads and providing more tailored follow-up content based on customer interests and needs. As a result, Vimby was able to generate more qualified leads and close more sales.